Marketing is not just promotion.
Marketing Strategy answers the key questions about your whole organisation.
• What business are we in?
• What is our potential market?
• Which markets shall we focus on, and which shall we ignore?
• What is our competitive position?
• What do our chosen markets want?
• How shall we offer it to them?
• What shall we say to them?
• How shall we reach them?
We work with clients world-wide to help them address these critical issues, in manufacturing industries, the Further Education sector, IT Services, Pharmaceuticals, Financial Services and the public sector.
"Your work with us revolutionised our whole approach to our global markets"
"The work you did with us on segmentation made us completely change our business planning process"
To learn more, contact us. We will be delighted to discuss how we can work with you to review, renew and implement your Marketing Strategy.